Cellebrite presented customer experience and employee empowerment at CEM 2016

Cellebrite was recently at the 2016 CEM (Customer Experience Management) Global Summit, held in London, UK.  Every year, mobile industry players flock to the event to discover new solutions and strategies for tackling today’s mobile market.

Our Mobile Lifecycle experts held several meetings, which included a wide variety of subjects.  Interestingly enough, one subject was revisited again and again – market competition and our Diagnostics solution!

So, for those of you who didn’t make it to the event – here’s a brief outline of what you missed at out booth.

Beat the Competition!

Competitive pricing and new offerings are now the de facto standard in today’s mobile market. But, continual price undercutting and new offerings, especially in an over-saturated market, can damage your brand and eventually affect profit margins.

So, how do you separate from the herd? 

In short, the power of differentiating your business lies solely in raising the level of your customer experience, and not through price cuts or cool new offerings. Easier and more efficient mobile device customer care will streamline the customer experience, retain more customers and prevent customer churn.

We were also asked for ideas on how store reps can create a more positive engagement with customers.  That’s simple! Empower employees!  Our in-store employee experience management creates a positive environment where employees, using fun, innovative and cutting-edge technology, are more likely to deliver the best possible customer experience.

Achieving the ultimate customer experience

Offering a fast and efficient service is most definitely the first step in getting your customers to love you.  The first impression really is the lasting impression, and that rings very true in this case.  It also lays the path for better employee-customer engagement.

Visitors to our booth were also extremely interested in hearing about our successful Diagnostics solution. Diagnostics for in-store, contact centers or self-care, will wow customers by empowering them to quickly identify a host of mobile device issues. It also solves 97% of battery issues without replacing the battery! Visit our site to find out more.

These are just a few of our solutions to put you in the lead – and let’s face it, you’re in it, to win it!

If you happen to be at MWC next month, swing by our booth to find out how we can help you master the mobile experience! We’ve got some cool new solutions and services to assist you in knocking the socks off your customers.  We’ll have demos and other goodies, all designed to enhance the customer experience.  We’re also in it to win it!

Hopefully, we’ll see you in Barcelona.
CEM demo


Futurecom 2015 – Touchpoints throughout the mobile customer journey

Futurecom banner2

Industry professionals to this year’s Futurecom event were given insight into how they can transform the Next Generation customer experience through value-added touchpoints, and what they can do to improve the customer experience.

Cellebrite’s presentation Touchpoints throughout the mobile customer journey, was presented by Amir Lehr, EVP Products & Business Development, and was right on target with compelling content of which members of the audience could relate.

Amir presented tried and tested strategies, used by Cellebrite’s customers, to enhance the customer experience, and increase revenue generating services.

However, just because you weren’t at the event, doesn’t mean you have to miss out!  So here are some highlights from our speaking slot presentation.

The customer experience

Amir3Amir began by explaining why improving the customer experience is one of the most effective ways to build a stronger brand, win over new customers, and increase revenue.  Yet, on the other hand, influences such as new service take-up, and tough competition in a saturated market, are heavily impacting efforts to generate new revenue opportunities while enhancing the customer experience.


What can be done?

Breathing new life into the market, for both Mobile Operators, Aftermarket Service providers (AMS) and their customers, can be achieved by deploying value-added services at key touchpoints, together with services and products that are exactly what customers want.


How it can be done

Accelerate revenue-generating opportunities by deploying value-added services at touchpoints. Solutions that optimize service usage, and customer retention phases with omnichannel transfer, include diagnostics, buyback and application side-loading solutions, deployed via an integrated service delivery platform.

State-of-the-art repair processes across the value chain reduce cost and churn.  Providing an efficient and differentiated service across multiple channels, to identify and correct mobile device problems in-store, in customer care, online, and on-device, creates new revenue opportunities, and empowers customers.

We were pleased to have secured a coveted speaking slot, and equally delighted that our presentation received an enthusiastic response from the audience.

Click here to learn more about our products, platforms and services.